Founder Deb Evans is a Certified Franchise Executive, Entrepreneur and Social Media Enthusiast. After 16+ years as a franchisee and franchisor, Evans started Deb Evans Consulting to educate/train franchise industry leaders to create and strengthen a culture with strong internal teams and peak performing franchisees. She conducts consulting and training programs to integrate social technology marketing strategies to build local relationships. Evans believes that businesses will naturally grow by expanding their reach via social media using meaningful content, transparency and engagement.