Navigating #IFA2017

The annual International Franchise Association Convention #IFA2017 is just days away. This is the must attend event in franchising. It will be filled with education sessions to educate and inspire attendees. Over 300 IFA suppliers will be in the Exhibit

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What does 2017 look like for social media?

As we enter our 7th year of podcasting at Social Geek Radio, we have seen many changes to digital marketing. Platforms have come and gone and some remain and dominate. This week we discussed social media predictions for 2017! Liane

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Community Spirit, Culture and Franchise Opportunity

I traveled to New York last week along with one million spectators to watch the NY Marathon. I’m so proud of my daughter who ran and completed her first full marathon! I love NY and to be part of the

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I Am Going To FranTech

FranTech 2016 will be in Austin Texas, Oct 26/27. I am excited to be on the panel, “Telling The Story of An Up & Coming Brand”, ¬†along with Ann Littman and Chelsea Kapka VPs SafeWay Driving franchise and Jack Monson,

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Simple Steps Starting Facebook Live

Confused by Facebook Live or don’t know where to start? It’s very easy and there are just a few steps. The video below demonstrates how to open live streaming on Facebook.   Reminders: If you do not have the Live

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Young Chefs Academy Training Group Goes Live on Facebook

I was invited to share my franchise story with the new Young Chefs Academy franchisee training group. It is always exciting to meet entrepreneurs as they begin their new franchise journey. Before I left the group we discuss my thoughts

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Today’s Most Effective Methods for Lead Generation Presentation

Today’s Most Effective Methods for Lead Generation was the topic for the Houston Franchise Business Network meeting this month held at Christian Brothers corporate location. Our panel: Thomas Scott, Brand Journalists Wayne Bunch, DLA Piper Josh Wall, Christian Brothers For

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Effective Methods For Lead Generation

The Houston Franchise Business Network will meet July 18, 2016, at Christian Brothers Franchise Corporate Headquarters. The International Franchise Association’s (IFA) Franchise Business Network (FBN) commenced October 1996. The FBN meetings were grassroots networking opportunities for the franchise community. They

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Franchise Story Telling

Last week I enjoyed a trip to Waco with Safeway Driving Franchise VPs, Ann Littmann, and Chelsea Sauder. We met Jack Monson, Director of Digital Strategy with Qiigo. Together we visited franchise leaders of The Dwyer Group and Young Chefs

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FranTech, Once Known As FranCamp

It’s hard to put into words how proud I am of what has become of FranCamp. What started years ago with franchise friends Thomas Scott and Jack Monson¬†in Nashville TN, is now IFA’s (International Franchise Association) leading marketing and technology

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