Wow, it’s 2015 and Social Geek Radio is ready for the 5th year of podcasting and sharing digital marketing, technology and franchising tips.
IFA2015 Panel Member
Taylor Hulyk, Social Media Director, re:group joined the first episode of the year. She is a panel member for #ThinkBigSocial presentation along with Alissa Ramsay, Millicare and Haley Hughes, Pinot’s Palette at the biggest franchising convention in Las Vegas, #IFA2015. Taylor said this year their panel presentation recognizes that attendees “now get it and are ready for creative accusations of social media.” The panel will provide real-time successful social campaigns; and how the campaigns drove customer engagement.
Registration is still open for #IFA2015. Visit www.franchise.org and register today!
Taylor believes, “If you’re going to manage a franchise brand on social networks, then you need to constantly generate social content.” What is the purpose of the content you plan to publish? What are you going to do to be visible? Do you have a content calendar that allows the team to plan by topic, identifies links, and advertising dollar commitment. Are content categories created to support social media goals? Do you measure success of social media goals by analyzing each update? Can you create something out of nothing?
30 Minutes of Tips
Tune in below to and be ready to take notes. Taylor shares valuable tips on content creation.
Download the IFA2015 app and add the Think Big Social presentation to your schedule! Monday, Feb 16th 2:45, Room 310 after the Opening General Session.